B2B lead routing made simple
B2B companies lose revenue because inbound leads are manually routed, poorly scheduled, and not followed up after no-shows, causing pipeline leakage between form fill and booked meeting.
rift is an inbound lead lifecycle platform that captures and qualifies leads, enriches and routes them to the right rep, schedules meetings based on availability and priority, and automatically re-engages no-shows and ghosted leads.
B2B revenue teams (sales and marketing) at high-velocity companies that rely on inbound lead capture and meeting booking.
CEO @ rift (W23) || first biz hire @ Pulley (W20) || CEO @ Point API (W18) | MIT '17
Product and Growth at Rift. Formerly Growth at Samsara and Pulley.




