WaystoCap
We are Alibaba of Africa. We are building a marketplace for African…
What they do
African businesses face significant friction and complexity when sourcing goods and trading internationally, including finding partners, negotiating prices and terms, and managing end-to-end trade operations.
A technology-driven B2B trading marketplace/platform that connects African businesses with regional and international partners and supports sourcing, pricing, payment terms, and the full trade process.
Businesses across Africa that import/export or source products and need support trading regionally and internationally.
Founders
Niama El Bassunie is the Founder of WaystoCap, the first YC-backed Moroccan company. Raised over 4m USD and acquired in 2021. Niama is now an investor and advisor in technology companies in Africa and beyond. Most recently she joined The Baobab Network as Managing Partner.
Aziz is the Co-founder and CTO of Swyt, leading the platform's technical innovation. Previously, he co-founded WaystoCap, the first Moroccan startup backed by Y Combinator, securing $4M in funding and achieving successful acquisition. Aziz has extensive experience in scaling tech ventures, including roles at Yola Fresh and YouCan Group, where he drove significant growth through advanced tech solutions. He holds a Master's in New Technologies and Project Management
Company timeline
- Founded2016
- YC batchWinter 2017
- StatusAcquired
- Team size38 people
- LocationCasablanca, Casablanca-Settat, Morocco
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