Popular Pays
Software for collaborating with content creators and influencers
Y CombinatorWinter 2015AcquiredB2BMarketingAdvertising
What they do
Problem
Brands struggle to find, collaborate with, and measure the impact of content creators and influencers across platforms.
Solution
A software platform with creator apps and a brand dashboard that enables creator-brand collaboration, direct communication, and campaign analytics.
Who it's for
Brands and marketing teams running multi-platform influencer/content campaigns, along with content creators who participate in those collaborations.
Founders
Corbett Drummey
Founder/CEO
Founder of Popular Pays (YC W15; acquired by Lightricks). 2018 Forbes 30 Under 30 recipient. Co-founder of Brill Neurotech in 2025, a non-invasive BCI using a new imaging modality, Fast Optical Signal (FOS).
Steven Wanderski
Founder/Full Stack Web Developer
Founder Popular Pays
Company timeline
- Founded2013
- YC batchWinter 2015
- StatusAcquired
- Team size37 people
- LocationChicago, IL, USA
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