Plurchase

Y CombinatorSummer 2009InactiveConsumerSocial

What they do

Problem

Online shopping is isolating and makes it hard for friends to shop together or share what they are browsing in real time across different retail sites.

Solution

Plurchase provides a social shopping layer with a sidebar toolbar that overlays partner e-commerce sites to enable real-time chat and shared browsing with friends.

Who it's for

Online shoppers who want to browse and shop socially with friends across retail websites.