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Fixture

An AI-first CRM built for Startups

Y CombinatorWinter 2026ActiveB2BSales

What they do

Problem

Startups struggle to keep customer communications, marketing attribution, and deal progress organized across fragmented tools, leading to lost context and slower sales execution.

Solution

Fixture provides an AI-native CRM that integrates customer communication and marketing data into a unified context store and uses AI agents to proactively advance deals via a web UI or AI tool integrations.

Who it's for

Startup go-to-market teams (founders, sales, and customer success) who need a CRM integrated with their existing tools.

Founders

Matt Riley
Founder/CEO

Founder or Fixture (w26). Previously a Visiting Partner at YC (w25, s25) and Founder of Swiftype (w12), which was acquired by Elastic (NYSE: ESTC) in Nov 2017. Early engineer at Scribd (s06).

Quin Hoxie
Founder

Previously Tech Lead for Elasticsearch, Founder @swiftype (acq. by @elastic, YC W12)

Company timeline

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