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Booko

Dynamically pricing the whole economy.

Y CombinatorWinter 2026ActiveB2B

What they do

Problem

Time-slot-based businesses lose revenue because unsold appointments expire and static pricing fails to match supply with demand.

Solution

Booko integrates with existing booking systems to dynamically adjust prices and incentives using historical utilization, current availability, and demand signals.

Who it's for

Businesses that sell bookable time slots (e.g., service providers using booking systems) use it to increase revenue and utilization.

Founders

Will Hall

Founder

Econ + CS @ Dartmouth. Building dynamic pricing for service providers with Booko. Background as CEO/Founder of Hall & Partners Digital Marketing ($300K secured revenue, $500K proj. TTM)

Arjun Saluja

Founder

Engineering & CS @ Dartmouth. Built dynamic pricing systems with the Uber Elevate team at Joby Aviation. Now building dynamic pricing @ Booko.

Open roles 4

Founding Growth Lead

New York, NY, US / San Francisco, CA, US / Remote (US) · Full-time · $90K - $110K · 1.00% - 1.50%

Founding Product Engineer

San Francisco, CA, US / New York, NY, US · Full-time · $160K - $220K · 0.75% - 2.00%

Founding Forward-Deployed Engineer

San Francisco, CA, US / New York, NY, US / Remote (US) · Full-time · $160K - $220K · 0.75% - 2.50%

Founding Machine Learning Engineer

San Francisco, CA, US / New York, NY, US / Remote (US) · Full-time · $160K - $220K · 0.75% - 2.50%

Company timeline

Founded2025
YC batchWinter 2026
StatusActive
Team size2 people
LocationSan Francisco, CA, USA

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