Awtomic

Dollar Shave Club as a platform.

Y CombinatorSummer 2020ActiveB2BRetail

What they do

Problem

DTC eCommerce brands lack easy-to-use tools to launch and manage subscriptions and customers have no unified way to discover and manage recurring purchases across brands.

Solution

Awtomic provides a subscription management and discovery platform starting as a Shopify app that lets merchants offer premium subscription experiences and enables cross-sells and centralized subscription management for shoppers.

Who it's for

DTC eCommerce brands (initially Shopify merchants) use it to run subscriptions, and consumers use it to discover brands and manage subscriptions.

Founders

Emily Yuhas

Founder

As.a Product leader, I've worked on a breadth of problems, including building a cross-platform Checkout flow for Eventbrite, automating tour scheduling for Redfin and launching Xbox One. Bundle originated from a desire to help my sister, who founded a DTC beauty brand and was frustrated by the many limitations of her subscription app.