The global community for the South Asia-curious
South Asia-curious audiences, including the South Asian diaspora, are underserved by targeted media and community offerings.
The company provides a consumer subscription media product and community centered on South Asian culture, news, and stories.
Consumers interested in South Asian culture, especially the U.S. South Asian diaspora and South Asia-curious readers.
Snigdha has worked at McKinsey and advised BuzzFeed, Quartz, Amazon Studios, Scroll.in, and Reese Witherspoon’s Hello Sunshine. She got her MBA at Harvard and BA in Economics & South Asian Studies at Yale and spent five months coding in Ruby and Javascript at Flatiron School. She was born in Chhattisgarh, India; grew up in the Bronx and Queens, New York; and has worked and lived in Mumbai, India. She can speak Hindi, Bengali, and Mandarin. She loves Bollywood and reading novels.




