The Essential
E-commerce 2.0
Y CombinatorWinter 2017ActiveConsumerE-commerceFood Tech
What they do
Problem
Consumers overpay for everyday essentials due to brand markups and retail middlemen while producers are underpaid.
Solution
A members-only, direct-to-consumer e-commerce platform selling only The Essential’s own essentials brand to remove intermediaries and lower prices.
Who it's for
Consumers who want high-quality everyday essentials at lower prices through a membership model.
Founders
Chai Mishra
Founder/CEO
Company timeline
- Founded2018
- YC batchWinter 2017
- StatusActive
- Team size11 people
- LocationSan Francisco, CA, USA
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