← Back to search

Purpose Finance

Accelerating the shift to a more transparent economy

Y CombinatorWinter 2021InactiveFintechBanking and ExchangeFintech

What they do

Problem

Consumers lack transparent, actionable ESG information to align their everyday spending with their values.

Solution

The company provides a platform that delivers ESG data on brands users shop at and incentivizes value-aligned purchasing through perks and rewards.

Who it's for

Consumers who want to make value-aligned purchasing decisions based on environmental, social, and governance data.

Founders

Anna Matalon
Founder

Entrepreneurship, product & design

Jon Sheller
Founder

Personal: I like bikes and beers and baking and board games. And skiing and hiking and sailing and running. I've lived all over the place. Grew up in Iowa, then lived in Seattle then Paraguay then Pittsburgh then Portugal then San Francisco. Professional: Microsoft > Peace Corps Paraguay > WhatsApp > Purpose

Brendan Tobin
Founder

Personal: I love to travel and volunteer in my spare time. Professional: Samsung > Credit Karma > Figure > Purpose + Treasurer at SOMA West Community Benefit District

Company timeline

Similar startups