Novig

America's #1 Sports Trading App

Y CombinatorSummer 2022ActiveConsumerGamingFintechMarketplaceSports TechGaming

What they do

Problem

Sports bettors lack a transparent, efficient, and fairly priced alternative to traditional sportsbook betting models that charge commissions via embedded odds.

Solution

Novig is a commission-free sports prediction market and trading app that lets users trade sports outcomes with transparent pricing and a more efficient market structure than sportsbooks.

Who it's for

Sports fans and bettors who want to trade sports predictions in a commission-free market.

Founders

Jacob Fortinsky

Founder

Jacob is the founder and CEO of Novig. He has experience in investment banking, legislative research, and financial trading. Jacob’s also been a sharp sports bettor for years, and after getting banned from sportsbooks for being profitable and growing frustrated by the inefficiency and discrimination that plague the industry, he set out to build a public betting exchange.

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